What Are the Benefits of Digital Marketing?

We live in a precedent time. That’s why digital media marketing so important. Let’s take a look at some of the benefits for small business owners: • Lower cost — digital marketing is significantly cheaper than traditional marketing. If done correctly, the ROI (return on …

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You are the owner of a brand new small business. What are your first steps?

Target marketing is the key to any business’s success. It involves breaking consumer’s market into segments and then focusing your marketing efforts on one or a few strategic segments.

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5 Ways to Tell if Your Website Needs an Upgrade

In the past (century) your website might have been on the cutting edge. But unlike fine wine, websites get outdated and unimpressive. The world of technology moves so fast, and trying to keep your website current can feel exhausting and challenging. So how do you know if your website is up to date? Here’re a few signs that your website might be a little past its prime.

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10-Point Checklist to an Awesome Website

Web and mobile technologies have radically altered the way we communicate and conduct business.
We have been specializing in website design, web application development, Graphical User Interface (GUI) creation, marketing and information technology (IT) consulting for over 10 years. Our focus has always been on building and enhancing our clients brand presence – both in digital and traditional media – by following a clear, strategic path of research and understanding, planning, and development for effective execution and results.

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10 Reasons why your Business needs Social Media to succeed.

Online communities are company assets. They build up brand’s digital footprint incomparable to traditional marketing efforts. Digital communities focus on individual sentiment rather than target audience, engage in conversation instead of noise, and develop a trust with customers that is both significant and long-lasting.

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Travel Industry Marketing Techniques.

How to boost conversions through new ways to engage the new connected travel consumer.

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